TECNOAGRI
THE VALUES THAT TRACE THE FURROW
The story of Graziano Malpassi and his company that survived the flood
Starting from his personal experience, Graziano Malpassi – founder of Tecnoagri, a company that produces machines for green and agriculture – traces a real guide for CEOs and aspiring ones. Being the head of a company, in fact, is not an easy task. According to Malpassi, to be a good CEO there is no single path or precise rules: you need practice, courage and the awareness that difficult times will come and it will be these that will shape the company and the administrator. With experience you become capable of following different needs and requests, with humility and a desire to learn from every circumstance. In this book, the author provides a series of tips on how to behave to keep a company healthy. Furthermore, he also gives a series of valid suggestions from which to draw inspiration in times of crisis, such as the flood, to find the right path.